Mobile Marketing - Text Message Marketing

Mobile Marketing, which is sometimes called text message marketing, may be a necessary marketing tool for your business, helping you realize an incredible return on investment.

When was the last time you left your house without your mobile phone? Now imagine the power you, the business owner, could possess by being able to communicate your marketing or sales message to your database (no matter what the size), with the push of a button, no matter where in South Florida, or even the whole country, your customer was at that moment. That’s the power of Mobile Marketing, and Text Message Marketing. Almost everyone has a mobile phone or a PDA on them at all times. It's relatively easy to disregard traditional forms of advertising: print ads (turn the page), TV commercials (turn the channel), direct mail (throw it out if it's suspicious), but hardly anyone can resist the temptation of a text message marketing campaign.

Mobile Marketing and text message marketing represent the leading edge of database marketing. The Darwin Agency has the ability of sending a Short Message Service (SMS), known to most as a text message, to your customers and prospects. Once a person “opts in” to your text message marketing campaign, you can send them real-time information on events that night, electronic coupons for your restaurant, details of the one-day-only sale you might be having at your retail store today. The possibilities using mobile marketing are endless.

How much does it cost?

Mobile Marketing campaigns and Text message marketing campaigns cost a fraction of what a direct mail campaign costs. Typically, these campaigns cost approximately twenty five percent of what a direct mail campaign would cost.

Can you reach your audience?

Mobile Marketing and Text Message Marketing campaigns can reach your customers within a split second.

Will I annoy my customers with barrages of text messages?

Consumers have rights, and as always, The Darwin Agency only runs legitimate campaigns, following the Mobile Marketing Association's (MMA) consumer’s best practices guidelines, and policies.

When a customer decides that they want to end their participation in a mobile marketing or text message marketing campaign, all they have to do is send a text “stop” to the appropriate short code, and they will be removed from the campaign. You never want a customer to opt out of your marketing campaign which is why it’s important to have a first class marketing agency guiding you along the way.

Call The Darwin Agency today, and set up an appointment so we can show you how mobile marketing and text message marketing can improve your bottom line.