Advertising Agency Evolves into Marketing Agency
Years ago, we would have been just called an advertising agency. Our discussions would be focused on developing one message that could effectively reach as many people as possible. What medium would we use to accomplish this? The daily newspaper of course, with its large circulation, compelling articles and impressive demographic information. We'd also develop a radio campaign to catch the general population on their drive home. If that were not enough, we'd find some billboards along a major highway to capture their attention during rush hour. Our agency would end up spending tons of your budget using a shot-gun, one-size-fits-all approach to promoting your business.
The Darwin Agency is a results oriented, ROI focused, target marketing and advertising agency. Our client's budget and best interest are always at the forefront of our campaign development. We work closely with our clients; developing campaigns that speak directly to their target market at the exclusion of everyone else. The result: a marketing and advertising budget without waste. We have offices in South Florida and Denver Colorado, but our experienced marketing management team can help you regardless of where your business is located.
New clients, customers or patients are expensive. Think about all of the dollars you've spent on advertising over the years. Can you justify and track every dollar that you spent? Are customers coming back to your business today as a result of advertising dollars spent three years ago? If not, or if you don't know, then you need The Darwin Agency to develop and maintain your Database Marketing system. Getting new faces into your business is only half of the battle. Big businesses know that the real money is in the follow up. The Darwin Agency helps small to medium sized businesses think and act like a big business with their own marketing departments. Using modern technology and marketing automation, we are able to communicate the right message to the right audience at the right time to new customers as well as your very own database.
Don't have a database? We'll build you one.
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